Rural Builder magazine is part of a growing network of magazines and trade shows owned by Shield Wall Media.

Rural Builder is a business-to-business publication that covers the news, companies, products, and information that professionals involved in post-frame building, metal frame building, and other types of rural construction, need. Originally launched as Farm Building News in 1967, Rural Builder works hard to provide constructive help with eight issues per year, including an annual Buyer’s Guide that puts suppliers and contractors in touch with each other. You will find tips and tricks, ideas and solutions for projects, and information about industry education and trade shows.

How Rural Builder is Unique:

• The longest running publication on low rise, rural construction. 50+ years.
• Emphasizes agricultural, commercial and residential construction receiving limited coverage in competing publications.
• 62%+ of Rural Builder subscribers are builders or contractors. Primarily in post frame and metal frame construction. Our readers are the people and companies who use and need your products and services.
• 63% of Rural Builder Subscribers are management or senior management at their companies. Our readers are the decision makers who can buy, or authorize the purchase of, your product.
• Our subscriptions have been constantly renewed and deduped for the last 3 years.
• We actively seek your input. What topics in the industry need more coverage?

About Our Readers:

• 63%+ of our readers are involved in post frame, metal frame or modular buildings
• 62%+ of our readers are involved in contracting
• 64% of our readers are Owner/President/Partner or management at their companies
• 80% of our readers have renewed subscriptions within 2 years


IMPORTANT: The annual Gold Key edition (click here) and Source Book (project edition, click here) both deadline soon.

July: Gold Key Awards

August: Source Book

In Every Issue:

• Project of the Month
• 50 Years Ago
• Business Profile
• Supplier News
• Industry News

Editorial Schedule:

For details about our 2024 editorial schedule see our Media Kits here.


For details about our 2024 trade shows see our Shows Page here.

For More Information About Shows Contact:
Missy Beyer
[email protected]


Barb Prill
[email protected]

Managing Editor:
Dan Brownell
[email protected]

Gary Reichert
[email protected]

Director of Events:
Missy Beyer
[email protected]

Corporate Mailing Address:
Shield Wall Media
PO Box 255
Iola, WI 54945

Your privacy is important to us. Shield Wall Media will never sell your personal information. Read the Shield Wall Media Privacy Policy.